Member Success Stories: Lana Chan

Member Success Stories: Digital Marketing Coordinator

Lana Chan


I moved to San Francisco more than 8 years ago and didn’t know anybody. My boss was a JLSF member, who encouraged me to join after discovering I like to help people, and recommended I join for networking as well. I later went to an info session to learn about the League and heard about the training and volunteer development it offers and how it helps the SF community.
I’ve been a member of the league since 2013. My first leadership role was a co-chair position on the ad-hoc committee, Issue Based Community Impact (IBCI). I attended ODI in Raleigh that year to get training on how to implement the new Community Impact initiative. There I met hundreds of women from leagues all over the country and world. It was amazing, inspiring, and I high recommend you apply to go experience it for yourself. It is one of the best trainings you’ll receive as a League member and offers great networking and knowledge-transfer opportunities.
I later served on the Membership Engagement and Enabling Funds Committees. I then joined Community Programs as the Touch-a-Truck Marketing Steering Chair, which taught me a lot about the process for Google Ads and helped hone my skills as our resident Ads expert. It set me up for success in this league year, where I became the first-ever Digital Marketer for the Communications Council and Committee.
In 2018, started training members on Google Ads and search engine optimization (SEO). Did you know we have a $10K/month Google Grant to use for paid Google search ads? I enjoyed training several people on the Communications Committee; it’s part of the volunteer development we offer at the Junior League. I look forward to training more in the upcoming year and I know several of you who are interested in learning about search engine marketing (SEM) and SEO. It’s a great skill set to have if you want to add new marketing skills for your professional development, and if you are an entrepreneur or business owner.
I look forward to to meeting even more members and training those interested in SEM, SEO, and digital marketing.
Core competencies developed: Collaboration, Operational expertise, Strategic thinking, Volunteer development
The Junior League of San Francisco, Inc. (JLSF) is an organization of women committed to promoting voluntarism, developing the potential of women, and improving communities through the effective action and leadership of trained volunteers. Its purpose is exclusively educational and charitable.